At this point there seems to be little benefit in shaming individual companies. At best it's a relatively minor cleanup, at worst you risk harming innocent peop

At this point there seems to be little benefit in shaming individual companies. At best it's a relatively minor cleanup, at worst you risk harming innocent people[1]. It looks like Which? focused on Google, this seems an appropriate long term approach. [1]: There's no guarantee that a fabricated review has been paid for by the business owner; or that all reviews from a given account are forged reviews (some might be genuine).