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I think at one time there were a number of designers who transitioned from the print/magazine/brochure world to the web. They tended to prize "pixel perfection"
by danjac 6y ago
I think at one time there were a number of designers who transitioned from the print/magazine/brochure world to the web. They tended to prize "pixel perfection" and aesthetics over UX and functionality. This way of thinking is fine for making static landing and marketing pages, but is very counter-productive when you are building user-friendly, interactive and responsive applications. This is opposed to people who are actual UX experts who know how to trade off asethetics with usability.
- austinjp 6y agoThere certainly were, I worked with a bunch of them. They were all talented, came from print and shifted to web + print. My job was to turn their gigantic Photoshop files into hand-crafted HTML, usually tables to layout carefully cropped and compressed JPEGs, and form elements :)
- asoneth 6y agoThis mirrors my experience as a UX designer coming from the usability side. Many graphic design refugees are interested in learning about usability, user research, heuristics, Fitts' Law, GOMS/KLM, etc. But it takes time and energy. I've found that some small companies with no established UX team start out gravitating to shiny portfolio examples and end up putting visual design (VX) folks in charge of interaction design which sometimes goes poorly e.g. https://medium.com/intercom-inside/the-dribbblisation-of-design-406422ccb026 https://medium.com/intercom-inside/the-dribbblisation-of-des...
- danjac 6y ago"Too many designers are designing to impress their peers rather than address real business problems." This has its parallel with the developer world, where tech choices are made to impress the peer group (including those in other companies likely to be hiring you) rather than address the business problem at hand.