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The response (rumor?) I’ve consistently heard is that Amazon relentlessly tests and optimized the layout of the website towards sales - and not visual attractiv
by WalterGR 6y ago
The response (rumor?) I’ve consistently heard is that Amazon relentlessly tests and optimized the layout of the website towards sales - and not visual attractiveness.
- marshmallow_12 6y agobut the website is outrageously slow.
- WalterGR 6y agoPure speculation, but: Things suck by default. You have to make them better. So websites especially at the scale of Amazon aren’t automatically fast. Work (i.e. $$$) has to be dedicated to it. Continuing with the hypothesis that Amazon ruthlessly “optimizes” for a specific goal (not necessarily “optimizes” their code,) the conclusion would be that Amazon found that a faster website does not in fact lead to more sales. Or it did lead to more sales, but not enough to justify the cost of making the website faster.