3 ms·
What do they spend all that op ex on?
by dasudasu 6y ago
What do they spend all that op ex on?
- prepend 6y agoRent, marketing, affiliates, IP, etc
- granzymes 6y agoI didn't include the breakdown for the sake of brevity (and also because with only 3 categories it is quite nebulous) but here you go. In thousands, except percentage | 2019 | 2020 | YoY ---------------------------|---------|----------|----- research and development | $56,364 | $76,784 | 36% sales and marketing | $57,042 | $107,249 | 88% general and administrative | $29,810 | $37,215 | 25%
- CuriousNinja 6y agoWow, didn't expect them to spend so much money on marketing. Given that they are now registered as a public benefit corporation wouldn't this money be better spent as "scholarships" or something for their courses for students who can't afford the fees. I would assume that if they are actually providing a worthwhile public service, then word of mouth should bring in enough users rather than having to spend most of their opex on marketing.