To piggy back on this, is it possible to continue being a baker at scale without pricing most people out of your product? i.e. is it possible to provide someth

To piggy back on this, is it possible to continue being a baker at scale without pricing most people out of your product? i.e. is it possible to provide something like (internet search) or (social networking) that relies on a paid model? Not everyone who needs/uses google or facebook can afford an iPhone.