it's the same end result though - whether they don't have the ad inventory to make use of hyper-detailed tracking, or they're just not very good at turning the

it's the same end result though - whether they don't have the ad inventory to make use of hyper-detailed tracking, or they're just not very good at turning the tracking into targeting, then either way performing the hyper-detailed tracking is a waste of money and they can make more money by spending less on tracking me.