It's cultural trench warfare. We're in a very profitable (for media companies that harvest clicks off of outrage) stalemate. We need to develop new rhetorical

It's cultural trench warfare. We're in a very profitable (for media companies that harvest clicks off of outrage) stalemate. We need to develop new rhetorical and ideological tools too push the conversation in any meaningful direction. We also need to be able to disseminate them.