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> I wish carriers would have a different brand for "enthusiasts" Enthusiast customers aren't a good money maker for large-scale companies. The challenge is tha
by PragmaticPulp 6y ago
> I wish carriers would have a different brand for "enthusiasts"
Enthusiast customers aren't a good money maker for large-scale companies. The challenge is that they demand more performance, but aren't willing to pay much more for it. Also, for every 1 homeowner who can actually handle equipment swaps without an installer, there are probably 2 to 5 more who think they can do it but will blame the company, leave bad reviews, and complain online the second that they get stuck.
As a result, companies tend to stick to a generic consumer option and a separate, higher-priced business option. If enthusiasts were really willing to pay higher prices, they'd just grab the business package and accept the higher price.