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Alinea is also a three-Michelin star restaurant in Chicago. I don't think names need to be 100% unique, but in the case of targeting wealthy investors - I'd ass

Alinea is also a three-Michelin star restaurant in Chicago. I don't think names need to be 100% unique, but in the case of targeting wealthy investors - I'd assume they're one of the most likely groups of people to already think of "Alinea" as a restaurant. Plus, Alinea is involved heavily involved in tech via Tock.

cheeze 6y ago
They have nothing to do with each other though. Alinea isn't really involved in tech... They have a Tock but that's it. The groups owner is the CEO of Tock, but I don't think that means that Alinea itself (and its name) is heavily invested in tech.
Impossible 6y ago
I thought this initially ("why is Alinea on HN?"). Name clashes are common in startups though (Robinhood Markets vs World Wide Robinhood Society and Clubhouse vs. Clubhouse Software), especially when it's a common word in an unrelated industry.
- Blahah 6y ago
  Robinhood is a particularly silly choice of name, because he was a figure of historical significance, continues to be a figure of cultural significance, and the name carries connotations about values, mission and impact with which practically every organisation using the name is jarringly at odds.
  - deleted 6y ago
    [deleted]
bgorman 6y ago
It will be difficult to displace the restaurant in search results as well as popular culture, especially for a US-based startup.
- philip1209 6y ago
  They even have a wikipedia page!
klmadfejno 6y ago
A while back there was a series of puzzles from the mystery league to promote that restaurant. I enjoyed them very much. But I didn't know what the restaurant was, or where it was. I thought Alinea was the name of the puzzle team. I gave them that feedback.
mpeg 6y ago
It's also an extremely common word in Spanish meaning "align" – which in the context of their brand can be taken to mean to align oneself to a set of beliefs.
- philip1209 6y ago
  Wikipedia claims (without a citation) that the restaurant's name comes from a symbol: https://en.wikipedia.org/wiki/Alinea_(restaurant) https://en.wikipedia.org/wiki/Alinea_(restaurant)
jamesliudotcc 6y ago
I think the idea is, if you use this app, you will become rich enough to eat there.

cheeze 6y ago

They have nothing to do with each other though. Alinea isn't really involved in tech... They have a Tock but that's it. The groups owner is the CEO of Tock, but I don't think that means that Alinea itself (and its name) is heavily invested in tech.

Impossible 6y ago

I thought this initially ("why is Alinea on HN?"). Name clashes are common in startups though (Robinhood Markets vs World Wide Robinhood Society and Clubhouse vs. Clubhouse Software), especially when it's a common word in an unrelated industry.

Blahah 6y ago
Robinhood is a particularly silly choice of name, because he was a figure of historical significance, continues to be a figure of cultural significance, and the name carries connotations about values, mission and impact with which practically every organisation using the name is jarringly at odds.
- deleted 6y ago
  [deleted]

bgorman 6y ago

It will be difficult to displace the restaurant in search results as well as popular culture, especially for a US-based startup.

philip1209 6y ago
They even have a wikipedia page!

klmadfejno 6y ago

A while back there was a series of puzzles from the mystery league to promote that restaurant. I enjoyed them very much. But I didn't know what the restaurant was, or where it was. I thought Alinea was the name of the puzzle team. I gave them that feedback.

mpeg 6y ago

It's also an extremely common word in Spanish meaning "align" – which in the context of their brand can be taken to mean to align oneself to a set of beliefs.

philip1209 6y ago
Wikipedia claims (without a citation) that the restaurant's name comes from a symbol: https://en.wikipedia.org/wiki/Alinea_(restaurant) https://en.wikipedia.org/wiki/Alinea_(restaurant)

jamesliudotcc 6y ago

I think the idea is, if you use this app, you will become rich enough to eat there.