3 ms·
Ticketmaster has worked themselves into a bad position. There is a subset of people who hate them. If square could get the sort of after purchase fees that that
by bnjms 6y ago
Ticketmaster has worked themselves into a bad position. There is a subset of people who hate them. If square could get the sort of after purchase fees that that Ticketmaster charges legislated so they have to be shown up front and named in non deceiving ways it would go a long way to weakening my Ticketmaster and LiveNation’s position.
- metamet 6y ago> There is a subset of people who hate them. I'm curious about that, because everyone I know that has had to pay the Ticketmaster tax hates them. Many artists are vocal about their hate as well. I assume there's a reason venues continue to use them exclusively, which makes me think Ticketmaster's grasp on the industry is fragile enough that it'll break once there's enough momentum behind an alternative.
- dminvs 6y agoThe reason: Live Nation, owner/operator of many large venues in the US, owns Ticketmaster since 2010
- twoodfin 6y agoTicketmaster acts as a flak shield for the venues and artists. Live Nation, the parent company of Ticketmaster, had operating income of $325M on $11.5B in revenue in 2019[1]. That’s less than 3% margin. Most of the “Ticketmaster Tax” is going to the artist or venue, who get to offload any displeasure onto a convenient third party for a small fee. [1] https://www.livenationentertainment.com/2020/02/live-nation-entertainment-reports-fourth-quarter-full-year-2019-results/ https://www.livenationentertainment.com/2020/02/live-nation-...
- missedthecue 6y agoInterestingly, when they moved to change that model and reduce extra fees a number of years ago, they lost market share to competitors.