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> only the likes of Unilever could afford to run ads on TV and Newspaper Yes, but there were plenty of other advertising opportunities for smaller businesses.
by Doctor_Fegg 6y ago
> only the likes of Unilever could afford to run ads on TV and Newspaper
Yes, but there were plenty of other advertising opportunities for smaller businesses. Local papers. Specialist magazines. Local radio.
- bryan_w 6y agoYes but the number of slots are limited with radio and print and a national brand would not hesitate to outbid a local business if it thought it could bring in one more customer.