I agree with everything you said :) Except I've seen (way, way) more failures from bad business choices than bad technical choices. I'm not saying it doesn't ha

I agree with everything you said :) Except I've seen (way, way) more failures from bad business choices than bad technical choices. I'm not saying it doesn't happen. But there's always the example of Twitter and the Fail Whale. That was almost-complete technical failure, and yet the business didn't fail because of it.