Of course. Just using IPFS doesn't make other people interested in your content. But if you have interesting content it does mean that people will be likely to

Of course. Just using IPFS doesn't make other people interested in your content. But if you have interesting content it does mean that people will be likely to save it. You can imagine that if YouTube hosted its videos on IPFS then popular channels would be widely pinned so that even if YouTube shut down and the channel author left most of the videos would still be accessible. And much unlike current HTTP mirrors you would be able to find out who is pinning it without having to check multiple archive sites. (Of course you need to know the hash, but remembering hashes is much lest costly than mirroring whole sites yourself so I think we would see lots of these) I think that in most cases it is simplest to think of IPFS as torrents. I think the biggest improvement that IPFS made was a single namespace for content instead of each torrent basically being its own swarm. This means that you can find content no matter how it is packaged and you can share blocks between "torrents".