Goya's CEO, this weekend, continued to push the lie that Trump was cheated out of the election which directly lead to the 1/6 attacks. Is boycotting Goya in re

Goya's CEO, this weekend, continued to push the lie that Trump was cheated out of the election which directly lead to the 1/6 attacks. Is boycotting Goya in response to that a bad thing? Should #boycottgoya hashtags on social media be deleted, for example?