In the US, Reader had a huge social community. It wasn't just Orkut that had a large existing social community they could have leveraged instead of alienated, b

In the US, Reader had a huge social community. It wasn't just Orkut that had a large existing social community they could have leveraged instead of alienated, but the folks in charge of Google+ did not understand (presumably because they weren't RSS readers, presumably because they weren't from the communities where Orkut became popular).