* It's clean and to the point. * There's a expressed purpose of the site (click on 'What Is This?'). * Since there are only three clips a day, people keep com

* It's clean and to the point. * There's a expressed purpose of the site (click on 'What Is This?'). * Since there are only three clips a day, people keep coming back for more. It's sticky. Despite being late to the game, Jerry Seinfeld got this one absolutely right. A lot of personal websites could learn from this.