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I have created side project products which I thought were pretty good but got to absolutely nowhere because I didn't have an audience. But I got no time to buil

• saimiam 6y ago
  If you’re able to, I’d look into outsourcing some of the audience building and cold contact to someone else. Hire an intern to manage your social media. Find a VA to send out your cold emails. Your projects don’t have to flounder because you don’t have the time to build an audience.
  • armandososa 6y ago
    That's great advice. Thank you very much!
  • alangibson 6y ago
    > outsourcing some of the audience building and cold contact to someone else. All due respect, this is maximally wrong advice. You need to talk to people to figure out their pains and if your product alleviates them. You'd be better off doing the cold contact and paying someone else to build the product. I never had an ounce of success until repeated failures forced me out of my shell and in to actually talking to potential customers.
    • saimiam 6y ago
      That’s why I suggested outsourcing some of the customer contact. E.g., deciding what your customer archetype looks like and then having an intern send them cold emails. Or using a Twitter tool to filter in tweets related to your project, then handing some of the relationship building to someone else.