Myers Briggs is popular for the same reason astrology is popular. People like categorising personalities so they can generalise about behaviours and "understan

Myers Briggs is popular for the same reason astrology is popular. People like categorising personalities so they can generalise about behaviours and "understand" people better by associating them with a pigeon hole. What is innovative about Myers Briggs is that it isn't limited like the horoscope by date of birth. If you want to be identified as a certain type, with Myers Briggs, all you have to do is answer the questions in a certain frame of mind. Contrast this agility with the rigidness of the horoscope, which requires the falsification of a birth certificate to change categories.