4 ms·

I remember some people predicting that every big brand would have its own TLD instead of .com So you'd go to `iphone.apple`, `zero.cocacola` or `order.macdonal

I remember some people predicting that every big brand would have its own TLD instead of .com So you'd go to `iphone.apple`, `zero.cocacola` or `order.macdonald` etc.. I guess that didn't workout yet.

dkjaudyeqooe 6y ago
Apple has a TLD, as does Google and many others. Give it some time.
rzzzt 6y ago
Canon has one, since 2015-ish: https://global.canon/en/news/2016/20160516.html https://global.canon/en/news/2016/20160516.html
dna_polymerase 6y ago
I remember stumbling upon an actual .brand domain only once and of all the brands it was the Swiss private bank pictet [0]. [0]: https://www.group.pictet https://www.group.pictet
- Macha 6y ago
  blog.google makes it on this site somewhat often
rualca 6y ago
IIRC Amazon has a few of them. https://icannwiki.org/Amazon https://icannwiki.org/Amazon
- ascorbic 6y ago
  The .aws tld is widely used for services on AWS.
  - k__ 6y ago
    How does this work? I didn't know that companies could simply register TLDs.
    - ascorbic 6y ago
      It's extremely expensive
nucleardog 6y ago
I mean, besides all the active ones, a good chunk of that "dead TLD" list is in fact brands that bought their own TLDs. Hell, FCA picked up or has attempted to pick up: - .chrysler - .srt - .uconnect - .mopar - .dodge - .fiat - .jeep - .ram And probably others. Which is like... half of the trademarks they own. They bought a TLD for the brand of their infotainment systems! So it does in fact look like that's exactly what was/is happening.
bombcar 6y ago
Many of those exist - but usually they just redirect to the "dot com" - one that doesn't is https://www.home.neustar/ https://www.home.neustar/