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"They should focus less on materialism and more on making a difference and creating jobs." Making a difference? Creating jobs? If I was a business owner (I hop
by patrickk 15y ago
"They should focus less on materialism and more on making a difference and creating jobs."
Making a difference? Creating jobs? If I was a business owner (I hope to be someday), the last thing I would be concerned with is job creation. As the old adage goes, "overhead walks on two legs" i.e. wages are a major cost for a business.
My first concern would be positive cash flow, then ramen profitability. Then perhaps getting funded, and only then, job creation.
Making money should the the sole goal of any business, then afterwards you can worry about making a difference, and employing people. Any other focus and you aren't going to make a difference or create jobs, because you will be out of business.
EDIT: amended last sentence
- keiferski 15y agoI am talking about the marketing (or culture) of entrepreneurship. I.E. what the article is about. Not actual business principles. Spreadsheets and bottom lines aren't going to convince anyone to make the jump.