"Never underestimate the potential of the platform-owner to take what he wants from your business." I'm not sure there's a more wrong way of looking at it. A

"Never underestimate the potential of the platform-owner to take what he wants from your business." I'm not sure there's a more wrong way of looking at it. Apple didn't make an MMS app to steal some dev's profits. They made an MMS app because it's an obvious natural app to make and put on every phone. Never underestimate the potential of an early entrant to whine about the loss of their perceived feifdom.