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I'm totally on board with not obsessing over user behavior or tweaking unrelated things in hopes of a revenue boost, but I prefer the scientific approach, which
by andrewstuart2 6y ago
I'm totally on board with not obsessing over user behavior or tweaking unrelated things in hopes of a revenue boost, but I prefer the scientific approach, which means I still want metrics. I'd like to know when I make a product change whether that improves the number of people who see my product and stick around versus seeing and leaving.
I don't have anything live that uses Google Analytics but I've used it once or twice in the past, and the primary thing they got right is that it's just so dang easy, and I'm almost guaranteed to have the data I want. I'd so much rather support an open source product that does the same, though.
- statstutor 6y agoI have a rule that I only collect data: - if it is immediately and directly useful to my primary goals (the goals come before the data), and, - if I'm confident in advance that the results will have some statistical power (so, A/B testing colour schemes is out), and, - if I have planned in advance what the business consequence of the data analysis is. Having any more numbers than that just creates obsession. Aren't we all posting comments here, looking for validation from the upvote counter?