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Epic literally showed how it would benefit the consumer in their example. When Apple takes 30%, Epic (and all businesses) have to charge 30% more than they othe
by ApolloFortyNine 6y ago
Epic literally showed how it would benefit the consumer in their example. When Apple takes 30%, Epic (and all businesses) have to charge 30% more than they otherwise would be okay with. Even if epic only relays 10% of that back to the consumer, the consumer still comes out ahead.
And if you don't like fortnite as an example, use any app on the platform you might pay for. They all pay an unavoidable 30% Apple tax.
- bluesign 6y agoWhy would epic relay back 10% to the consumer? There is not a single motivation for that. Imagine Epic cut a deal with apple for 10%, you think prices would be cheaper ? or they would grow their margin.
- ohgodplsno 6y agoEpic do lower their prices in cases where the payment provider lowers the price. Their prices are up to 20% lower when going through their own provider. https://www.epicgames.com/fortnite/en-US/news/the-fortnite-mega-drop-permanent-discounts-up-to-20-percent https://www.epicgames.com/fortnite/en-US/news/the-fortnite-m...
- hulitu 6y agoThe prices are lower now because they are trying to make a point. When this reason will dissapear they have no reason not to raise the price again.
- ENGNR 6y agoThey do have competing products though, like other games and things. 30% of all of the money spent on devs, marketing, ops, that's a LOT of overhead just for checking some code isn't malicious
- ohgodplsno 6y agoYou do realise that Epic has been at the forefront of reducing percentage shares by publishers, right? From UE4 being made free and the initial $1 million being without fees, to EGS taking only a 12% cut (that includes the 5% fee if using UE4) which put massive pressure on Steam to drop their percentage cut too.