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When I studied journalism in the early '90s our professors drew a direct correlation between newspapers that showed ads "above the fold" and those that didn't.
by troyvit 6y ago
When I studied journalism in the early '90s our professors drew a direct correlation between newspapers that showed ads "above the fold" and those that didn't. According to the profs if they practiced the former they were clearly not real journalistic enterprises. USA Today did it and they used it as a case that proved their point. How times change.
- shawn-furyan 6y agoWould that it were so simple to assess the value and integrity of individual voices vying for attention among the roaring cacophony that is the internet.
- tyingq 6y agoThat's interesting. I can't find a picture of a paper USA Today with an actual advert front page, above the fold. They do put little gossipy teaser type "boxes" there that I guess could be considered "ads" to read a story in their Celebrity section. But no actual advertisement for some 3rd party product or service. Not saying that didn't happen, but it's at least not easy to find.