> the best data point FB Do you have any evidence to back this up? I can't find any published literature where Facebook has hinted this, including this paper [

> the best data point FB Do you have any evidence to back this up? I can't find any published literature where Facebook has hinted this, including this paper [0] saying: > As expected the most important thing is to have the right features: those capturing historical information about the user or ad dominate other types of features. 0. https://research.fb.com/wp-content/uploads/2016/11/practical-lessons-from-predicting-clicks-on-ads-at-facebook.pdf https://research.fb.com/wp-content/uploads/2016/11/practical...