Lots of coverage on technical aspects but what's often missing is the sales and marketing functions and their ability to pull the whole thing out of water. They

Lots of coverage on technical aspects but what's often missing is the sales and marketing functions and their ability to pull the whole thing out of water. They mentioned Salesforce and Oracle. Salesforce was pushing sexy company image from day one, while Oracle has a reputation of a death star. Salesforce community screams off rooftops how great it is, while Oracles customers fighting their legal teams. Could more companies build successful CRM system? Yes, and many did, but I can't recall MS Dynamics fans walking out of the conferences with big smiles over their face as they'd just won the lottery. It's not necessary hard to build the product, but how it gets pushed to the market is what makes or breaks it. Google cloud,anyone?