> for Facebook being a good platform That's not what OP claimed. OP claimed: > FB is far and above every other attention based ad platform (in effectiveness,

> for Facebook being a good platform That's not what OP claimed. OP claimed: > FB is far and above every other attention based ad platform (in effectiveness, transparency, scale, etc.) So OP didn't say FB was good in absolute terms, but that it's better than anything else. That's quite different, especially in the context of HN, where we talk a lot about FB, but not so much about other ad platforms.