3 ms·
I’d say the majority of news consumers get by without getting the details behind stories. They want to get a sense of what’s going on and drill down on a few it
by drivingmenuts 6y ago
I’d say the majority of news consumers get by without getting the details behind stories. They want to get a sense of what’s going on and drill down on a few items of interest. If I read sports (which is almost never), I want the scores, to know who won or lost, but the details of the game or games are unimportant. The same with politics or local news - I don’t need the details, my mind is already made up.
Note, I’m not saying this is a good thing, just using myself as an example. And I am guilty of just skimming headlines most days.
But this is the problem publishers face. Facebook and Google, et al, provide news from publishers in a format that is good enough for most people. I don’t think they’re wrong for doing this. In fact, I think the onus is on publishers to be compelling enough to draw people in further. They may have one or two good writers, but they’re hidden in a pile of manure and ads.