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That's why showing customers actual software quickly, getting feedback directly from them and iterating rapidly on that feedback is so incredibly important.
by mpweiher 6y ago
That's why showing customers actual software quickly, getting feedback directly from them and iterating rapidly on that feedback is so incredibly important.
- nine_k 6y agoNo need for actual software! A rather crude mock-up which shows the logic, the steps, the data involved, when discussed with the real prospective users, helps immediately find gaping voids in understanding, both to the developers and to the customers themselves. "Hmm, we never thought about it" is a rather frequent reaction. If somebody ever wondered what product people do, this is it. They research the needs of the customer, and research, discuss, and achieve agreement on ways to solve them.