Great concept, ditch the background, improve the tagline. 'Discover new adventure' makes me think this is for extreme sports or backpacking trips, not a new ha

Great concept, ditch the background, improve the tagline. 'Discover new adventure' makes me think this is for extreme sports or backpacking trips, not a new hamburger joint. The backdrop probably violates copyright, is cute, but causes me to not take the product seriously.