I am in complete agreemnet with you. All of these giant companies trying to serve individuals at the local level seems a bit complex. A franchise model for a

I am in complete agreemnet with you. All of these giant companies trying to serve individuals at the local level seems a bit complex. A franchise model for a local operator would be a win-win situation. The franchisee doesn't have to worry about servers or infrastructure, only sales and marketing. I feel this web franchise model can be applied to many online "social" business models.