If you're a Groupon shopper, wouldn't the novelty, of say, going to that same spa wear off the second and third time you saw the deal? Similarly, if you keep se

If you're a Groupon shopper, wouldn't the novelty, of say, going to that same spa wear off the second and third time you saw the deal? Similarly, if you keep selling your services on Groupon, don't you cheapen your brand. To me, there's not much incentive for repeat customers.