The issue with this is that of the businesses who run deals, many operate them at a loss. As a result, they actually do not want the maximum number of new custo

The issue with this is that of the businesses who run deals, many operate them at a loss. As a result, they actually do not want the maximum number of new customers that Groupon can bring. "High-value" is a different issue altogether. In my opinion, Groupon does not have ability to judge what makes a "high value" customer to the merchant as they don't ever see the customers on-site purchase pattern at a given merchant. The real value here would be separating "deal chasers" from people who actually go back to businesses they bought a Groupon at in the past which currently they have zero ability to do.