3 ms·
I feel like you would make normal trademark infringement claims against promoters who abuse your trademarks by implying your company's support. Association wit
by basseq 15y ago
I feel like you would make normal trademark infringement claims against promoters who abuse your trademarks by implying your company's support.
Association with "unsavory" products or services is probably the root impetus here, given Apple's reputation. Hence my conjecture about those pyramid-scheme sites.
On the rational side, if Apple's brand isn't hurt, then it's win-win: they a) get paid retail for the product, b) get free marketing, and c) get the long-tail benefits (e.g., iTMS sales margin) from the end-user.