4 ms·
Since these are Apple's trademarks, they would probably argue that unauthorized use of the trademarks in promotions is actually legally enforceable. So as I un
by huxley 15y ago
Since these are Apple's trademarks, they would probably argue that unauthorized use of the trademarks in promotions is actually legally enforceable.
So as I understand it (IANAL) you don't agree to Apple's guidelines in order to give away the products, you agree to the guidelines in order to be able to use the trademarks in your promotional material.
- basseq 15y agoI feel like you would make normal trademark infringement claims against promoters who abuse your trademarks by implying your company's support. Association with "unsavory" products or services is probably the root impetus here, given Apple's reputation. Hence my conjecture about those pyramid-scheme sites. On the rational side, if Apple's brand isn't hurt, then it's win-win: they a) get paid retail for the product, b) get free marketing, and c) get the long-tail benefits (e.g., iTMS sales margin) from the end-user.