Lower threshold for one to occur. A cancel attempt can be really small. Sometimes a single person is enough. More targeted and more often aimed at specific i

Lower threshold for one to occur. A cancel attempt can be really small. Sometimes a single person is enough. More targeted and more often aimed at specific individuals. As a side effect of the above, it is much easier to devolve into harassment and worse crimes than when it was a business that was being boycott. More access to data to cancel on. Much easier to take information out of context now that social media exists. Cancels also take on characteristics of a meme. A given behavior may lead to a cancel attempt while far worse behavior by others is ignored. There is a lack of rhyme or reason that pairs up with how some things become a meme and other similar things do not. What is considered worthy of being canceled has increased to include many actions that the majority does not feel comfortable cancelling over, but given the previous changes a smaller group is needed to convince HR that someone should be fired.