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Apple is driven by a philosophy of design, like industrial design and graphic design, but not necessarily craftsmanship, although craftsmanship often goes into
by juiceandjuice 15y ago
Apple is driven by a philosophy of design, like industrial design and graphic design, but not necessarily craftsmanship, although craftsmanship often goes into design.
As long as Steve Jobs is alive, Apple won't give up on design. Design is what sets Apple apart, not craftsmanship. It's why you see the Macintosh in the MoMA but not a Compaq.
- robotomir 15y agoMake that a philosophy of purely visual design. OMG, aluminum, round corners, and animations. MacOS did not have a defining part in the digital revolution of the 90s, their market capitalization is their biggest success and that is mainly due to the US market--think old people and people with significant disposable income. I know, I know, but I love to hate. And don't start me on Facebook.
- r00fus 15y agoYou've never taken apart a PowerMac G5. It was simply elegant for it's time... the innards are more beautiful than the exterior. Apple is famous for lots of serious attention to detail that involve not just visual/glitz but usability. Design is definitely the correct word.