I’ve created https://ohmysmtp.com https://ohmysmtp.com - a transactional email provider. One of the things we’ve specifically done is not include an option to t

I’ve created https://ohmysmtp.com https://ohmysmtp.com - a transactional email provider. One of the things we’ve specifically done is not include an option to track opens. I think we’re the only provider out there that doesn’t do this, and most if not all default to tracking opens. Of course it would be useful to know if a user has opened a transactional email in some cases, but it’s really not necessary. My personal gripe with tracking pixels is the UX, users have no idea that they are being tracked inside their email client. If there was a big button that said “tell the sender you’ve read this” would any user actually click it? Almost certainly not