1. Build brand equity. 2. Secure bookings with media 3. Book signings or the equivalent thereof 4. Appear on "The Daily Show" (or nearest facsimile) 5. Hire pro

1. Build brand equity. 2. Secure bookings with media 3. Book signings or the equivalent thereof 4. Appear on "The Daily Show" (or nearest facsimile) 5. Hire pro designer for print edition, which you sell in advance. Repeat, modify, and add recursion as needed.