May I suggest the term you're looking for might be "open market" more than "free market"? Everything Apple is doing is empowered by the free market. As an asid

May I suggest the term you're looking for might be "open market" more than "free market"? Everything Apple is doing is empowered by the free market. As an aside, using the ISA bus as an example of the benefits of open systems is ... Kinda weird. ISA busses were open, but the remainder of the systems tended to be clones of a proprietary system, and they "took the world by storm" by snowballing on the success of said proprietary system. PCs didn't only become successful after ISA created an open market for peripheral cards -- that enabled a slew of companies to expand and profit on an existing demand for PC compatibles running DOS/Windows.