They could easily clone & kill the technology itself. The problem comes from the fact that e-ink is worthless unless it is attached to a device with really str

They could easily clone & kill the technology itself. The problem comes from the fact that e-ink is worthless unless it is attached to a device with really strong vendor support. And any vendor worth a damn doesn't want to be the target of a billion dollar lawsuit. So the choice is between an overpriced device from a major player, or a cheap device with next to no support from a no-name vendor.