To derail slightly, some of the comedy shows we ended up dealing with were "Party", "Hotel" and "Free". We didn't require that people used a specific hashtag fo

To derail slightly, some of the comedy shows we ended up dealing with were "Party", "Hotel" and "Free". We didn't require that people used a specific hashtag for each show name (our audience wasn't savvy enough), but we wanted to make sure there were more indicators than just the name. Some included the hashtag for the comedy festival itself (easy), key performer names, temporal or location cues and relevant other words that were strong indicators for the comedy show rather than its other meaning - I curated a list. The same approach'd work here. Why are TV shows so badly named, though, that's the real question? Is it the drive towards simplicity I'm starting to see in a few different places? Or is it "grittier" if it's a show named after just a surname?