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the rest of this is just sort of the press being slow. Or just the press doing exactly what Sequoia wants 'em to. "Sequoia invests in yet another startup doing
by hugh3 15y ago
the rest of this is just sort of the press being slow.
Or just the press doing exactly what Sequoia wants 'em to. "Sequoia invests in yet another startup doing mobile payments for restaurants" = boring story. "Sequouia invests in grilled cheese" = exciting story.
And here we are, we're part of it, helping out by talking about it. But I don't mind, as long as the grilled cheeses are good.
- vessenes 15y agoYou're right. I can imagine the press release now.
- SeoxyS 15y agoBuilding 500 restaurants sure is an expensive way to get a cool press release, if it's just a PR play.
- hugh3 15y agoYeah, the 500 restaurants in the next couple of years is believe-it-when-I-see-it territory. I can't see where the money's going to come from.
- vessenes 15y agoThat's plenty of funding to set up a franchise system. Franchises are typically how fast food companies get funding; they pull it from want-to-be owners.
- rdl 15y agoPresumably, franchises or private equity. Building a new restaurant and IT concept MIGHT be a VC investment, but scaling out to a bunch of physical retail locations is either PE or IPO or a big debt (bond) issue (if corp owned, like Starbucks), or a bunch of franchises (e.g. McDonalds).