I agree, it's the long game that Apple has been playing... when all campus graduates have pretty much used Macs, and they use Macs at home, they start clamoring

I agree, it's the long game that Apple has been playing... when all campus graduates have pretty much used Macs, and they use Macs at home, they start clamoring for them in the office too. I'm fairly sure I saw numbers indicating Macs making headway in enterprise. Consumer != powerless.