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Even those places with a "Reject" button have the "special interests" enabled, and you need to explicitly opt-out - even from them building a targeted profile.
by TuringTest 6y ago
Even those places with a "Reject" button have the "special interests" enabled, and you need to explicitly opt-out - even from them building a targeted profile.
Yes, it's likely that those opt-out checks, hidden under a folded option and requiring literally hundreds of clicks to remove all third-party ad providers, are illegal. [1] That doesn't seem to deter popup developers from designing them that way.
[1] https://dma.org.uk/uploads/misc/5b0523a0d1a2b-5ae1fbf5c60fd-gdpr-for-marketers---consent-and-legitimate-interest_5ae1fbf5c6066_5b0523a0d198f.pdf https://dma.org.uk/uploads/misc/5b0523a0d1a2b-5ae1fbf5c60fd-...
- labawi 6y agoEnforcement is sadly very lacking, possibly swayed by interests, though there is some development on that front. The law itself is surprisingly reasonable and shouldn't be faulted. The "loopholes" are breaking the law, plain and simple.