Yes, that is the big takeaway here and why I just lost a ton of respect for Canonical. In Canonical's statement they never regretted using the information to c

Yes, that is the big takeaway here and why I just lost a ton of respect for Canonical. In Canonical's statement they never regretted using the information to contact the user. The part they regretted was TELLING the user that they are monitoring the installs and linking those installs to personal contact details. Canonical promised to improve training to avoid those "poor choice of words", NOT to stop the practice. Basically they will train their staff to make it feel more serendipitous when they just so happen to reach out about selling an enterprise license moments after you install the VM on Azure. Canonical doesn't regret this sales practice and plans to keep using it. That's the scary part in this story.