> "He-Who-Must-Not-Be-Named" in Harry Potter is another example of a rhetorical device used to instill bloodcurdling fear and larger-than-life authority of a a

> "He-Who-Must-Not-Be-Named" in Harry Potter is another example of a rhetorical device used to instill bloodcurdling fear and larger-than-life authority of a a Wizard-of-Oz-style villain. Note that this is a children's book. Every adult person should be able to see through that. Moreover, that's a theme in the books. From the outset,Harry is one of the few (along with Dumbledore, the wise old sage) who are not afraid to say the name and consider such fear silly. He's also the only person who can stand up to Voldemort, and presumably those things are related. To him Voldemort is just a guy, not some kind of superhuman Satan, perhaps because he doesn't let himself get caught up the hysteria.