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Then we're back to the First Rule of Adtech. If "the sites you visit" are the ones talking to Tealiums and Segments, it is trivial for "the sites you visit" to
by KirillPanov 6y ago
Then we're back to the First Rule of Adtech.
If "the sites you visit" are the ones talking to Tealiums and Segments, it is trivial for "the sites you visit" to lie about the browser IP address and make it look like requests are coming from all over the world instead of just one box sitting under $FRAUDSTER's desk running a script.
- brundolf 6y agoI think there's confusion here about personal data collection vs ad serving/metrics. Publishers have no reason to be fraudulent about the first one.