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There are more positives in Adtech than negatives. Adtech allows people and businesses to find products and services they want and need. Gives consumers choice

There are more positives in Adtech than negatives. Adtech allows people and businesses to find products and services they want and need. Gives consumers choice in discovery and businesses reach and targeting customers in need. At fundamental level, Adtech is there to help people. That and the many business opportunities are why so many talented people work in Adtech.

saiojd 6y ago
Keep telling yourself that if it helps. ;) While at some level ads probably do help consumers (indirectly), my impression so far is that at a fundamental level they are about companies competing for money, in a way which wastes everybody's time. Since your point of view is so vastly different, I'm curious in which ways you feel like they give consumers choice?
bigphishy 6y ago
"At fundamental level, Adtech is there to help people." Haha. Adtech is not there to "help people". Back in the day, prior to television and radio, ads were there to provide information about a product, but those days are long since past. Ads now-a-days appeal to emotional and irrational wants/desires, this is common knowledge. Ads attempt to generate needless sales by marketing to irrational and emotional desires. Adtech on the other hand, is there to drive irrational and unneeded consumerism and consumption just as well, it just happens to have some additional evil sprinkled on top. For example, adtech violates human privacy, adtech marginalizes the open web, and turns it into a creepy surveillance nightmare. To say that "At fundamental level, Adtech is there to help people." is delusional and unintentionally hilarious. I am going to swing in the dark and say the GP must be an employee of facebook
hesk 6y ago
If only Google had a search engine to help people and businesses find products and services they want and need.
edmundsauto 6y ago
I share many concerns about tracking people, but let's acknowledge that adtech democratizes access to services that most people (worldwide) would not be able to afford. "Free" is the only price that works for the 36% of the world's population that is in poverty.

saiojd 6y ago

Keep telling yourself that if it helps. ;) While at some level ads probably do help consumers (indirectly), my impression so far is that at a fundamental level they are about companies competing for money, in a way which wastes everybody's time. Since your point of view is so vastly different, I'm curious in which ways you feel like they give consumers choice?

bigphishy 6y ago

"At fundamental level, Adtech is there to help people." Haha. Adtech is not there to "help people". Back in the day, prior to television and radio, ads were there to provide information about a product, but those days are long since past. Ads now-a-days appeal to emotional and irrational wants/desires, this is common knowledge. Ads attempt to generate needless sales by marketing to irrational and emotional desires. Adtech on the other hand, is there to drive irrational and unneeded consumerism and consumption just as well, it just happens to have some additional evil sprinkled on top. For example, adtech violates human privacy, adtech marginalizes the open web, and turns it into a creepy surveillance nightmare. To say that "At fundamental level, Adtech is there to help people." is delusional and unintentionally hilarious. I am going to swing in the dark and say the GP must be an employee of facebook

hesk 6y ago

If only Google had a search engine to help people and businesses find products and services they want and need.

edmundsauto 6y ago

I share many concerns about tracking people, but let's acknowledge that adtech democratizes access to services that most people (worldwide) would not be able to afford. "Free" is the only price that works for the 36% of the world's population that is in poverty.