Well, since web apps are competing with native desktop apps, they're also starting to compete on the associated complexity. Like in the 90ies when everyone had

Well, since web apps are competing with native desktop apps, they're also starting to compete on the associated complexity. Like in the 90ies when everyone had their own desktop GUI library (remember the distinctive Borland look?) and fluffernutter libraries and then it boiled down to a few major ones, the same thing is happening in the web frontend. And since there's no good distinction between "simple web stuff like actual pages" and "full-blown web apps", the tooling is the same, and the complexity bleeds into everything. …yep, no having your cake and eating it. Funnily enough, the few things that might survive the test of time and be there in 2030 or 2040 might already exist today — it might just be impossible to identify them.